Press Play: Playlist and Scene spotlight, November 2024

Welcome to our monthly series Press Play, where we look at some… Read More

The Impact of Retail Music Strategy: Elevating Brand Perception

The right soundtrack does more than just fill the silence—it enhances your brand, forges emotional connections with customers, and differentiates you from competitors. Let’s explore how a well-crafted retail music strategy can significantly impact brand perception and why it should be a fundamental part of your branding approach. Read More

Music for Brands: quip & Beats – Your Ultimate Oral Care Jams

Welcome to a world where beats meet brushes; Activaire is your go-to for turning every space into a musical masterpiece. Music for brands is our passion but we're not just about curating playlists; we're about crafting experiences, and our love affair with music and branding is pretty nerdy and obsessive. Every track is handpicked to vibe with the space, the brand, and their fans.  Read More

Holiday Harmonies: Elevating Retail Experiences with Holiday Music

Yes, it's that time of the year again! The holiday season is upon us, and our curation team is in full swing, like a tech-savvy division of Santa's workshop. Optimism is at an all-time high as we fine-tune, tweak, and crank up those holiday music programs, ready to go live across our clients' zones in just a few weeks. Read More